Welcome to the resource centre. We’ve created special reports, trending topics and more to help you navigate China

Get China Ready

How to use WeChat to engage Chinese travelers?

How to use WeChat to engage Chinese travelers?

How to use WeChat to engage Chinese travelers?

Learn how to use the number one social media platform to connect with the Chinese travelers.

How to use WeChat to engage Chinese travelers? Download

How to use Weibo to engage Chinese travelers?

How to use Weibo to engage Chinese travelers?

How to use Weibo to engage Chinese travelers?

Weibo is used as a place for inspiration on where to travel next.

How to use Weibo to engage Chinese travelers? Download

How to work with Ctrip?

How to work with Ctrip?

How to work with Ctrip?

Use Ctrip to promote destinations.

How to work with Ctrip? Download

How to work with Mafengwo?

How to work with Mafengwo?

How to work with Mafengwo?

Use the most popular social trip-planning platform to promote destinations.

How to work with Mafengwo? Download

How to work with Qyer?

How to work with Qyer?

How to work with Qyer?

Understand how to work with another social trip-planning platform in China.

How to work with Qyer? Download

How to work with Qunar?

How to work with Qunar?

How to work with Qunar?

Working with an OTA for destination marketing.

How to work with Qunar? Download

How to work with Fliggy?

How to work with Fliggy?

How to work with Fliggy?

Learn how Alibaba's travel platform works.

How to work with Fliggy? Download

Expanding the China

What are WeChat Mini Programs?

What are WeChat Mini Programs?

What are WeChat Mini Programs?

How can WeChat Mini Program help a travel destination?

What are WeChat Mini Programs? Download

How can brands use live streaming to boost engagement?

How can brands use live streaming to boost engagement?

How can brands use live streaming to boost engagement?

Learn how to use live streaming in destination marketing.

How can brands use live streaming to boost engagement? Download

How to achieve WeChat online-to-offline destination marketing?

How to achieve WeChat online-to-offline destination marketing?

How to achieve WeChat online-to-offline destination marketing?

How are WeChat accounts discovered? Why on-site activation?

How to achieve WeChat online-to-offline destination marketing? Download