Trusted by the world's best destination marketers





Keep everyone accountable
Set KPI’s, post schedules and team responsibilities to ensure everyone is accountable.

Always on the same page
Collaborate easily, plan content, events and publish direct to Chinese social networks.

Benchmark against the travel industry
Measure your performance against the industry benchmarks, track engagement, growth and more.

Make better decisions
Test content to social audiences and measure what inspires action vs other destination qualities.

Know what is going on, always
Every post, every action, tracked. Access reports 24/7 and receive automatic email updates.

Expert service on-demand
By using the platform, get instant access to China digital and travel marketing experts.
Press management
Draft and share press stories direct with China’s top travel media.
Campaign management
Get expert advice on campaign planning, creative and localization.
KOL engagement
Engage China’s most influential travel personalities.
Content planning
Professional content creative, localization and publishing across your channels.

Learn how NYC uses PRO to drive engagement in China